Role Summary
We are looking for a highly driven and experienced Social Media Account Manager to be fully seconded within a high-profile government entity supporting its defense and aviation cluster. The Social Media Account Manager is responsible to create appealing content for the company’s social media presence, including maintaining social media channels updated and brand-focused, and looking for new social media avenues and ways of connecting with audiences.
Primary Duties and Responsibilities
- Manage company social media content development for channels including Facebook, Instagram, LinkedIn, YouTube, Twitter and some other platforms
- Engage in social media presence creation on new and emerging social media platforms
- Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
- Cover events
- Work as part of a team to develop large social media strategies and campaigns
- Propose new ideas and concepts for social media content
- Analyze and report audience information and demographics, and success of existing social media projects on a monthly basis
- Manage social media communications
- Use timelines and scheduled content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary to optimize visits
Requirements
- Bachelor’s degree in marketing or Equivalent
- Minimum of 5–6 years of relevant professional experience
- Fluency in English (Arabic is an added advantage)
- Strong content writing abilities
- Proficiency in graphic design
- Excellent communication and idea presentation skills
- Solid customer service background
- High level of digital literacy and tech-savviness
- Experience in managing government social media accounts
- Knowledge of Hootsuite or similar social media tools
- Residency in Abu Dhabi or willingness to relocate
- Flexibility to work additional or irregular hours, as permitted by local regulations
- Willingness to travel when required
- Security clearance eligibility for client-site work
- Physical ability to perform duties in a general office environment
Careers at APCO
Through our recruitment, hiring and retention efforts, APCO is committed to building teams to bring the best possible expertise and robust perspectives to our clients. We embrace differences in experience, viewpoint and ideas, starting with our values and extending to our behaviors, policies and practices. We aim to create a positive work experience and welcoming environment where everyone feels they belong and can thrive.
About APCO
APCO is a global advisory and advocacy firm helping leading corporations, foundations and governments navigate a complex world and create lasting impact.
Founded in 1984, with one woman’s vision and bold action, APCO has grown into an independent, majority women-owned firm of more than 1,200 employees with work spanning 80 markets around the world.
Headquartered in Washington, D.C., APCO is comprised of strategic advisers, consultants and creators, working together across borders and functions, to provide services and expertise on financial, competitive, political and societal issues.
APCO is a trusted partner to bold purpose-led leaders, lawmakers, government officials, NGOs, the media and other stakeholders in the health, energy, technology, transportation & infrastructure and food & consumer products sectors. For 40 years, the firm has provided public affairs, crisis & reputation, impact, corporate reputation and global solutions services.
APCO is renowned for its ability to champion clients’ interests and permission to operate, build their reputation and strengthen their standing. APCO’s integrated approach and team of tenacious and empathic talent create connections and winning strategies that accelerate progress and deepen impact.
By bringing diverse people and ideas together, and working beyond traditional boundaries, APCO builds the un/common ground upon which progress is made.