We are seeking a skilled and innovative Digital Marketing Coordinator to join our team . This role will be responsible for developing, implementing, and managing digital marketing strategies to enhance our online presence and engagement with target audiences. As a Digital Marketing Coordinator, you will work closely with various teams to create and execute campaigns across multiple digital channels, including social media, email, and content marketing.
Key Responsibilities:
- Develop and execute digital marketing campaigns to drive brand awareness and lead generation.
- Monitor and analyze campaign performance metrics, providing actionable insights for improvement.
- Manage social media platforms, creating engaging content to foster audience interaction.
- Coordinate email marketing campaigns, including designing templates, segmenting audiences, and tracking performance.
- Collaborate with internal teams to create high-quality content for blogs, websites, and social media.
- Stay updated on latest digital marketing trends and best practices to ensure competitive advantage.
Requirements
- Bachelor's degree in Graphic Design, Interaction Design, Human-Computer Interaction, or a related field
- 1-3 years of experience in UX-UI design or a similar role
- Proficient in digital marketing tools and platforms, including Google Analytics, SEO tools, and social media management software.
- Strong understanding of social media algorithms and trends, with experience managing social media accounts.
- Strong portfolio showcasing your design work and process
- Proficiency in design tools such as Adobe Creative Suite or similar
- Solid understanding of user-centered design principles and best practices
- Experience creating wireframes, prototypes, and high-fidelity mockups
- Excellent visual design skills, with attention to detail and an understanding of typography and color theory
- Strong communication and collaboration skills, with the ability to articulate design concepts effectively
- Ability to work independently and within a team in a fast-paced environment
- Digital Marketing experience a plus
- Basic knowledge of Graphic designing