Position Objective:
Responsible for overseeing and managing the daily operations of the store, ensuring a seamless and positive shopping experience for customers, maintaining store standards, achieving financial targets, maximizing loyalty and repeat sales and relaying feedback about customers and products to relevant role holders. This role requires a strong blend of leadership, organizational skills, and a deep understanding of the fashion retail market.
Key Responsibility:
Financial
- Ensure has the required stock levels to maximize the sales.
- Monitor and manage store expenses, budgets, and financial goals.
- To drive the store team to achieve the store target and store KPIs.
- Manage inventory levels to optimize sales and minimize shrinkage to be less than 0.2% of the cost of sale.
- Utilize market knowledge to make informed decisions on product assortment and pricing.
Process
- Implement the operating procedures at the store and ensure the brand and company’s policies and procedures are adhered to by all the staff at all the times.
- Weekly audit the store administration and resolve discrepancies if any.
- Maintain the visual merchandising standards at the stores all the time as per set VM standards.
- Manage the daily roaster, leave, and grievances of the retail staff.
- Maintain the back store operation and replenishment of the merchandise.
- Implement and enforce security measures to prevent theft and ensure the safety of both customers and employees.
- Develop and implement action plans based on performance metrics to drive results.
Customer
- Maintains knowledge of new products, trends, and fashion directives at all times in order to effectively respond to and anticipate customer needs.
- Promote the Club Apparel Loyalty Program of the company for repeat sales.
- Ensure exceptional customer service by coaching and setting service standards for the team.
- Address customer inquiries and concerns promptly, striving to exceed customer expectations.
Learning
- Lead and motivate a team of retail associates, fostering a positive and collaborative work environment.
- Conduct regular team meetings to communicate goals, performance expectations, and provide constructive feedback.
- Identify areas for improvement and implement training initiatives to enhance staff performance.
- Recruit, train, and develop a high-performing sales team.
- Conduct training sessions for new hires and ongoing product knowledge sessions for the team.
- Mentoring/Coaching other new store managers belonging to the same brand.
Desired Experience:
The ideal Senior Store Manager in a retail company should have 7+ years of progressive experience in customer centric role with strong management experience, leadership skills and problem-solving skills. Proven success in enhancing customer engagement, and achieving & exceeding sales KPI targets for stores. A bachelor's degree in business administration, retail management, or a related field is preferred.