The Role
As CMO, you will drive our marketing strategies, enhance brand visibility, and accelerate our market presence. This is an amazing opportunity to build a team, implement best in class processes, and work on multiple brands and projects in varying stages of development. You will be working closely with the Founders and CEO to develop growth strategies, roadmaps, and the marketing vision of the company. We are a dynamic team and are looking for someone excited to be building the future of web3 and beyond side by side with us.
In the first 6 months you will:
Scope, hire, and build out a marketing team.
Build and optimise internal marketing playbooks and implement best practices.
Develop ongoing growth strategies for existing brands and drive implementation.
Develop 0-1 GTM strategies for new brands and product sales.
Must haves:
5+ years of demonstrable web3 interest and previous exposure.
Proven ability to lead and scale marketing teams in a fast-growth, remote-first environment.
Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels.
Excellent communication, leadership, and decision-making skills.
Strategic minded (strong EQ/IQ blend).
Happy working in very agile and community driven environments.
What kind of person succeeds in this role?
You are a hunter, you believe that anything can be achieved through tenacity and persistence.
You are highly process and detail oriented, able to take both a 10,000 ft view and micro view at the same time, balancing quality and growth.
You have experience and thrive in a start-up environment. Taking on an ambiguous concept, problem or product.
You know how to build strong working relationships with internal & external stakeholders, building trust and confidence in your ability and processes of program delivery.
You thrive in an intense, high pressure environment, working across multiple brands, programs and often countries to successfully deliver.
Believes speed is a competitive advantage and strives to drive urgency across the org.