Job Description:
- Develop and implement comprehensive marketing strategies to support corporate objectives, new developments, property sales, leasing, and brand awareness.
- Conduct market research, competitive analysis, and customer insights to identify market trends and business opportunities.
- Position the brand and projects to meet the needs of target demographics across residential, commercial, and mixed-use developments.
- Define and oversee brand strategy, messaging, and visual identity across all platforms.
- Develop and manage corporate communications, PR campaigns, and thought leadership strategies.
- Plan and oversee multi-channel marketing campaigns (digital, print, events, outdoor, influencer partnerships, etc.) for real estate projects.
- Track campaign performance and ROI, making data-driven decisions to optimize results.
- Work closely with senior leadership, sales teams, developers, and agency partners to ensure cohesive and impactful marketing plans.
- Support cross-functional initiatives including investor presentations, client onboarding materials, and public announcements.
- Oversee digital marketing strategy including SEO, paid media, website development, CRM, email marketing, and social media presence.
Qualifications & Skills:
- Bachelor’s degree in marketing, Business Administration, or related field (master’s degree preferred).
- Minimum 5+ years of experience in a strategic marketing role, ideally within the real estate or property development sector.
- Strong understanding of the real estate market, customer behaviour, and industry trends.
- Proven track record in brand management, strategic planning, and campaign execution.
- Excellent leadership, communication, and project management skills.
- Experience in conducting market research to enter international markets
- Experience with digital marketing tools, analytics platforms, and CRM systems
Job Type: Full-time
Pay: Up to AED25,000.00 per month
Experience:
- marketing strategy: 4 years (Preferred)
- international markets : 4 years (Preferred)
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