Job Description:
We are seeking a highly motivated and creative Marketing Executive to join our Exhibitions Department. The ideal candidate will play a key role in planning, developing, and implementing innovative marketing and communications strategies to promote the client’s exhibitions and events, both regionally and internationally.
Key Responsibilities:
- Collaborate with the project team to devise and implement strategies, policies, and procedures for marketing and communications activities for the exhibitions portfolio.
- Develop and execute innovative marketing campaigns, tools, and activities to enhance event visibility and engagement.
- Assist project managers in pitching for corporate sponsors and securing partnerships.
- Oversee the development and production of marketing collateral in collaboration with project managers across a range of regional and international exhibitions.
- Support the enhancement of exhibitions by conducting database research, developing conference programmes, gala dinners, awards ceremonies, and other value-added offerings.
- Source, negotiate, and manage relationships with external agencies, including printers, designers, marketing firms, PR agencies, photographers, and media partners.
- Manage on-site marketing activities during exhibitions, including press conferences, press days, and media centres.
- Research and develop new show ideas and identify potential markets to expand the exhibitions portfolio.
- Oversee database management and create dedicated data management procedures to improve marketing efficiency and accuracy.
Minimum Qualifications & Experience:
- Education: Bachelor’s degree in Marketing, Business, or a related field.
- Experience: Minimum 3 years of marketing experience, preferably in the exhibitions or events industry.
Skills & Knowledge:
- Strong understanding of marketing strategies and business practices.
- Proven experience managing marketing campaigns and collateral production.
- Excellent negotiation and stakeholder management skills.
- Strong communication, organizational, and multitasking abilities.
- Knowledge of database management and digital marketing tools is an advantage.
Job Type: Contract
Contract length: 6 months
Pay: Up to AED15,000.00 per month