Key Responsibility:
Digital Strategy Development:
- Develop and implement comprehensive digital marketing strategies for each brand.
Content and Campaign Management:
- Oversee content creation for websites, social media, and other digital platforms.
- Plan, execute, and optimize multi-channel campaigns, including SEO, SEM, social media, email marketing, and PPC.
Brand Management:
- Ensure consistency in brand messaging and visuals across all digital channels.
- Conduct regular competitor analysis to maintain brand competitiveness.
Performance Analytics:
- Analyze campaign performance using tools like Google Analytics and other marketing platforms.
- Prepare regular reports on ROI, traffic, engagement, and lead generation.
Collaboration and Coordination:
- Work closely with sales, design, and product teams to align marketing initiatives.
- Manage relationships with external agencies, vendors, and partners.
Budget Management:
- Develop and manage the digital marketing budget.
- Ensure cost-effective campaigns without compromising quality or results
- Innovation and Trends:
- Stay updated on the latest digital marketing trends, tools, and technologies.
- Experiment with new platforms and strategies to enhance brand visibility.
- Identify target audiences and create customized digital plans to achieve marketing objectives.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 5-7 years of experience in digital marketing, preferably in the UAE or GCC region.
- Proven experience in managing multi-brand digital marketing strategies.
- Expertise in SEO, SEM, Google Ads, social media advertising, and content marketing.
- Proficiency in digital marketing tools such as Google Analytics, HubSpot, Hootsuite, etc.
- Excellent communication and project management skills.
- Strong analytical mindset and creativity in approaching challenges.
Preferred Qualifications:
- Bachelor's/Master’s degree in Marketing or Digital Media.
- Experience in retail, trading, or investment industries.
- Bilingual Preferred (Arabic and English).
Competencies:
- Leadership and team management skills.
- Ability to handle multiple projects and prioritize tasks effectively.
Results-driven with a strong focus on metrics and ROI.
Job Types: Full-time, Permanent
Application Question(s):
- Are you available to join immediately?
- What is your salary expectation?
Education:
- Bachelor's (Preferred)
Experience:
- Digital Marketing: 5 years (Preferred)
- Social Media: 5 years (Preferred)
- SEO: 5 years (Preferred)