Responsibilities: As a marketing intern, you'll need to:
- Create awareness of and develop the brand you're marketing
- Communicate with target audiences and build and develop customer relationships
- Help with marketing plans, advertising, direct marketing and campaigns
- Source advertising opportunities and place adverts in the press or on the radio
- Work closely with in-house or external creative agencies to design marketing
materials such as brochures and adverts
- Write and proofread marketing copy for both online and print campaigns
- Produce creative content, including videos and blog posts
- Run social media channels
- Organise and attend events such as conferences, seminars, receptions and
exhibitions
- Source and secure sponsorship
- Liaise with designers and printers and organise photo shoots
- Arrange the effective distribution of marketing materials
- Maintain and update customer databases
- Conduct market research, for example using customer questionnaires and focus
groups
- Develop relationships with key stakeholders, both internal and external.
- Develop and implement a marketing strategy (often as part of a wider sales and
marketing programme)
- Evaluate and review marketing campaigns, advertising and SEO to make sure the
correct mediums are being used and campaigns are effective
- Track marketing performance and return on investment and prepare weekly or
monthly reports for management
- Monitor and report on competitor activity
Requirements
- Bachelor Degree in a speciality linked to Marketing
- Experience 1-3 years is a minimum requirement