Job Description:
The Marketing Manager will be responsible for planning, executing, and overseeing all marketing and branding initiatives to support the company’s objectives. This role requires a strategic thinker with hands-on experience in both traditional and digital marketing, excellent leadership capabilities, and a strong understanding of consumer behavior in the beverage/FMCG sector
Key Responsibilities:
1. Develop and implement comprehensive marketing strategies to increase brand awareness, market share, and revenue growth.
2. Manage and coordinate marketing campaigns across various platforms including digital, print, outdoor, and in-store activations.
3. Conduct market research and competitive analysis to identify opportunities and trends.
4. Oversee the development and execution of content for social media, website, and advertising campaigns.
5. Collaborate with the sales team to align marketing efforts with sales objectives.
6. Plan and execute product launches, promotional events, and public relations activities.
7. Manage relationships with external marketing agencies, vendors, and media partners.
8. Monitor and report on campaign performance metrics and return on investment (ROI).
9. Ensure brand consistency and compliance with company standards across all marketing materials.
10. Lead and mentor junior marketing team members.
Requirements:
1. Bachelor’s degree in marketing, Business Administration, or a related field (master’s degree is a plus).
2. Minimum of 05 years of experience in a marketing management role, preferably in the bottled water or FMCG industry.
3. Proven track record of successful marketing campaign execution.
4. Strong knowledge of both traditional and digital marketing channels.
5. Proficiency in marketing tools such as Google Analytics, CRM systems, and social media platforms.
6. Excellent communication, leadership, and analytical skills.
7. Creative mindset with strong project management and organizational abilities.
Ability to work in a fast-paced environment and manage multiple priorities
Job Type: Full-time
Pay: From AED2,500.00 per month
Application Deadline: 25/06/2025