Job Overview
YAZ Media is on the hunt for a results-driven Ads Manager with deep expertise in performance marketing to lead and manage high-impact ad campaigns across a diverse portfolio of clients. This is a key role in our growth team, where strategic thinking meets executional excellence. If you’re a seasoned media buyer with a strong agency background, hands-on GCC market experience, and a passion for driving measurable results across B2C and B2B verticals , we want to hear from you.
Responsibilities and Duties
Develop and execute full-funnel advertising strategies that drive results from awareness to conversion. Plan, launch, monitor, and optimize multi-channel campaigns (Meta, Google, LinkedIn, TikTok, Snapchat, and more). Manage and scale ad budgets exceeding USD 20,000/month, across multiple accounts and platforms. Implement tracking solutions using tools like Google Tag Manager, GA4, and tracking pixels to ensure accurate measurement. Conduct in-depth funnel and performance analysis, identifying bottlenecks and recommending actionable improvements. Build and maintain custom reports and dashboards in Google Sheets, delivering clear performance insights to clients. Collaborate closely with creative, content, and account teams to ensure cohesive campaign delivery. Stay ahead of evolving privacy regulations, platform updates, and ad tech innovations to maintain campaign performance and compliance. Communicate directly with clients to set expectations, present insights, and deliver strategic recommendations.
Preferred Qualifications
3+ years of hands-on experience in performance marketing. Agency background is preferred – you know how to juggle multiple clients and deliver under pressure. Proven experience in the GCC market – understanding regional nuances and audience behaviors is key. Successful track record managing both B2C and B2B campaigns. Proficiency across platforms: Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads, Snapchat Ads. Strong grasp of upper- and lower-funnel marketing, with experience in app and website campaigns. Expertise in e-commerce and lead generation strategies. Solid understanding of tracking, attribution, and analytics (Google Tag Manager, GA4, pixel implementation). Advanced skills in Google Sheets for reporting, formulas, and dashboard creation. Excellent communication skills, with the ability to simplify complex data for clients. Knowledge of programmatic platforms like Criteo or DV360 is a plus.
Job Type: Full-time