About youWe hope that you care deeply about the quality of your work, the intrinsic worth of tasks, and the success of your team. You are self-disciplined and do not require micromanagement in terms of your skillset and work ethic. You do your best to flourish as an individual every day while working hard to foster a collaborative team environment. You believe in the importance of being — and staying — authentic, honest, positive, and kind. You are a good interlocutor with clear and concise communication. You are able to manage multiple projects, have an analytical mind, pay keen attention to detail, and love to get your hands dirty. You are cognizant, tolerant, and welcoming of vulnerabilities and cultural differences.
About the RolePosition: Full-time / EmployeeLocation: Remote-first Benefits: Health Insurance, work-from-anywhere stipend, annual wellness & learning credits, annual all-expenses-paid company retreat in a gorgeous destination & other benefits
As Airalo’s Affiliate Marketing Manager for Middle East & Africa, you will build and execute Airalo’s affiliate strategy to drive high-quality user acquisitions in the Arabia & Africa region. You will be the affiliate marketing expert that will work alongside experienced cross-functional teams to achieve our AARRR objectives and ensure that Airalo is on the proper path to becoming the gateway to instant connectivity worldwide.
Responsibilities include but aren't limited to
- Lead the affiliate marketing strategy for the MEA region, driving high-quality user acquisition and revenue growth.
- Own the execution of affiliate campaigns, from ideation through implementation and performance analysis.
- Work closely with our Growth Director, Affiliates and other team members in the department
- Identify, recruit, and onboard new affiliates to increase reach and drive user acquisition across the region.
- Build and maintain strong relationships with key affiliate partners, ensuring ongoing performance and growth.
- Collaborate with local teams to ensure regional strategies are tailored to market-specific needs, including local content, offers, and promotional strategies.
- Conduct regular performance reviews and report to senior management on the status of affiliate campaigns.
- Stay ahead of industry trends and innovations in affiliate marketing, constantly iterating and experimenting with new strategies.
- Leverage user and partner insights to refine the affiliate strategy and contribute to product and service improvements.
- Maintain clear communication with affiliates, keeping them updated on offers, brand guidelines, and key promotions.
- Monitor, analyze, and optimize affiliate campaign performance, identifying key trends, areas for improvement, and new growth opportunities.
- Take part in the whole growth experimentation cycle - from ideation through implementation and analysis
- Fulfill the quarterly strategy by owning tactics, campaigns, initiatives, and experiments for the affiliate channel
- Improve acquisition efficiency and maximize the contribution of affiliates as a channel by monitoring and optimizing conversion funnels
- Constantly analyze, experiment, and iterate to improve performance and uncover new opportunities
- Being creative and always thinking about ways to grow and reach our OKRs
- Working closely with other departments to gather insights from our users and partners to suggest improvements
Must haves:
- Bachelor’s degree in a related field
- A growth mindset and data-driven decision-making approach
- 4+ years of experience in growth marketing (with a focus on affiliate marketing)
- Proven track record of managing affiliate program(s)
- Familiarity with and experience managing one or more affiliate marketing platforms like Impact, Partnerize, Rakuten Marketing, Commission Junction, Refersion etc.
- Strong understanding of digital marketing strategy
- Experience in data analysis on different platforms (e.g. Google Analytics, Adjust, Tableau, etc.)
- Strong verbal and written communication skills in English and at least one non-English language from the region
Nice to have:
- Prior experience or familiarity with statistics and data analysis
- Prior experience in the tech, telecommunications or eCommerce industry
- Certificates and courses in digital marketing and research methods
- Knowledge of eSIM and GSMA-related technologies and services
- Proficiency and practical experience in AI to enhance the ability to leverage innovative technologies in fostering and managing strategic alliances
We sincerely thank all applicants in advance for submitting their interest in this opportunity. Airalo is an equal-opportunity employer and values diversity, equity & inclusion. We do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to providing reasonable accommodations upon request for individuals with disabilities throughout our job interview process.