About Alaan
Alaan is the Middle East’s first AI-powered spend management platform, built to help businesses save time and money.
Our all-in-one solution combines smart corporate cards, real-time expense tracking, AI-powered automation, seamless accounting integrations, and deep financial insights- designed to simplify finance operations and maximize control over company spend.
Founded in 2022, Alaan is already the trusted partner of over 1,300 leading businesses across the UAE, including G42, Careem, McDonald’s, Tabby, Al Barari, Rove Hotels, Rivoli, and CarSwitch. Together, our customers have saved over AED 100 million with Alaan.
In just three years, Alaan has become the #1 expense management platform in the Middle East- and we’ve done it while becoming profitable.
Backed by Y Combinator and top global investors- including founders and executives of leading startups- Alaan is built by a world-class team from McKinsey, BCG, Goldman Sachs, Barclays, Zomato, Careem, Rippling, and other high-growth companies.
We’re not just building software. We’re reimagining how finance works for modern businesses across the region.
About the role
We’re looking for a Marketing Manager to be our brand’s voice, vibe, and energy on the ground
in the UAE.
You’ll be at the heart of Alaan’s UAE story - building our local community, creating content that
travels, launching unforgettable offline activations, and collaborating with influencers, creators,
and customers.
This is not a desk job, you’ll be out capturing stories, leading activations, and turning everyday
interactions into brand moments that stick.
We’re looking for someone hands-on and proactive. Someone who understands execution,
moves fast, and isn’t afraid to figure things out along the way.
What you'll do
- Shoot and produce content on-ground - customer stories, product demos, and on-the-fly reels. Whether it’s a café, co-working space, or customer office, you’ll go where the story is and bring it to life.
- Plan and execute BTL activations like food truck stunts, mascot appearances, conference booths, and coffee shop pop-ups. You’ll lead everything from planning to coordination.
- Own self-hosted events in the UAE - from sourcing venues to running the show on event day.
- Manage influencers and creators - find the right people, brief them, review content, and make sure campaigns are executed.
- Grow our community in a way that feels real - creating touchpoints and conversations that matter to finance professionals.
- Create and grow relationships with finance communities, accounting bodies, startup networks, and media - and make sure Alaan is part of the conversation.
What we are looking for
- 3+ years in marketing
- Proactive, creative, and seriously resourceful
- Comfortable being out and about, not just behind a screen
- A well-rounded marketing generalist - you’ve done a bit of everything
What's in it for you
- Contribute to building the Middle East’s most beloved fintech brand from the ground up
- Benefit from a role with significant ownership and accountability
- Thrive in a flexible hybrid culture with ample work-life balance
- Participate in exciting offsite events
- Competitive salary and equity
- Enjoy additional perks like travel allowances, gym memberships, and more
