Responsibilities
About the team: Industry Operations Team at TikTok helps formulate industry strategy and identify growth opportunities. In order to deliver industry-specific solutions and methodologies across the METAP region. Nurture accounts through high-touch client service and education on TikTok solutions, supporting clients in achieving their marketing and business objectives. Cross-functional collaboration is a mainstay for the team in providing holistic solutions that cover product knowledge, vertical expertise and market level insights. Our team is looking for individuals possessing strong business acumen and the ability to provide consultative sales in a fast-paced environment. Responsibilities: Being a Consultant to clients and internal stakeholders: - We are in the business of solutions—these cover everything from product adoption, strategy and/or optimizations to help Top 10 clients link their marketing objectives to their business goals - Keeping up to date with product developments, market landscape, vertical movements and competitor activities to give clients, their agencies, and internal teams a holistic view of what next steps to take - Building Test & Learn plans in conjunction with the usage of Measurement solutions (BLS, CLS, Ad Effectiveness etc.) across full-funnel solutions - Driving and facilitating the adoption of Pixels, MMPs, TikTok Shop where applicable - Putting together narratives, workshops and business reviews etc. to educate and upskill clients in charting the way forward - Establish the value of TikTok as a part of a client's media mix and communication strategy Account Management, Campaign Management & Reporting: - Manage and grow post-sale relationships with clients and their corresponding agency teams, taking a role in steering account growth and success - Sense check/challenge media plans and provide suggestions to set clients up for success - Take responsibility for campaign setup checks, performance monitoring and optimization suggestions for every client in the book of business - Own conversations around Always On content and Performance objectives to support the Client Partnerships team in revenue attainment - Gather, analyse and present data alongside insights and actionable next steps as part of post campaign reporting or account audits - Proritising tasks by urgency level and impact in alignment with Client Partnerships Managers Stakeholder Management & Revenue Impact: - Building trusting relationships and robust communication with internal teams and external client & agency teams to ensure sustained growth of accounts - Understanding the scope of various cross functional teams and whom to approach for what purpose - Pushing through product adoption, programs and packages built around specific company or market level priorities - Having an equal stake in Account & Opportunity planning, and working together with the Client Partnerships team to come up with innovative solutions and strategies - Tracking revenue attainment and impact of client activities on Book of Business, individually and as a team - Sharing client/market/vertical learnings and knowledge across Client Solutions Teams, and beyond where pertinent, through case studies or other ad hoc sharings
Qualifications
Minimum Qualifications: - At least 5 years experience in account management or client services within digital performance marketing, with strong cross-vertical knowledge and a deep understanding of advertising KPIs and digital media platforms. - In-depth knowledge of the digital marketing landscape, media metrics, and performance studies; experience in App or Tech verticals is a plus. - Proven experience supporting advertisers in-house, via agencies, or on digital platforms—especially those with complex, multi-market branding and performance needs. - Strong analytical and technical skills, including proficiency in Thinkcell, Excel, business dashboarding, and similar tools; highly detail-oriented and a creative problem solver. - Excellent communication and presentation skills in English, with the ability to translate insights into strategic client recommendations. Preferred Qualifications: - Proven ability to manage revenue-bearing responsibilities, team targets, and strategic program development to drive education and product adoption. - Hands-on experience with App, CPAS, Shopping Ads, and broader e-commerce marketing. - Skilled in working with 3rd-party ad measurement partners (e.g., IAS, DV) and Mobile Measurement Partners, including pixel setup and troubleshooting. - Experienced in diagnosing and resolving technical issues in collaboration with product and engineering teams. - Able to travel as needed to support business goals.
Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
